Seth Godin: mediocrity- you have to stand out in order to attract people.Your core company values should be on your talent attraction websites.Set up photo galleries on Flickr for the markets you serve and add this link to your property promotions.The role of today’s agent is to be an advisor, consultant and negotiator.Generation web (alternative term for Gen Y and Gen X).Here are some recent thoughts/ideas from the back of my idea notebook: These files often provide inspiration when working on various projects. At home I’ve got files for travel, recipes, fashion, dogs, reading, and other things that interest me. You’d see folders in there labeled everything from talent attraction to leadership to social media to the future of MLS. At the office I have an entire drawer dedicated to my idea folders. I have two systems on the go, one for work and one for personal. I keep my hand written notes, printed articles, handouts, etc. I started doing this a couple years ago after reading David Allen’s book Getting Things Done. It’s usually not a complete thought, just a few words.Ģ) I have idea files. It might be something someone says or a small nugget I read or heard somewhere. In it I quickly write anything worth remembering. I do two things to organize this constant collection of information:ġ) I have an idea notebook.

By the time I scan the latest blogs and e-newsletters, talk with people, watch some TV, get through a chapter of the latest book on my list, skim Twitter/Facebook, and read a magazine I’ve gotten at least one or two thoughts or ideas worth remembering from the day. So many that I realized if I didn’t find a way to organize them, I’d forget them. Each day I’m bombarded with ideas, thoughts and perspectives.

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